Digital Marketing WG2.30 - 5.00TBC
Digital Marketing Working Group
Agenda to be sent to group members closer to the time.
The Digital Marketing Working Group (DMWG) is the specialist working group set up to look at the issues that are experienced by Members using Digital Marketing that is aimed at UK mobile consumers. Issues range from malware to affiliate fraud and misleading practices targeted at the Advertisers funds and also affect consumers, misled by the activities.Thu04 DecDec2014
Premium Rate Foundation Training (Full Day)9am-5:30pmOffices of BDO LLP, London
This one day training course will give delegates a good understanding of the commercial opportunity for using Premium Rate Services (PRS) and most importantly it will explain how to run services in a compliant manner, with a full overview of the current regulations and mobile operator rules relevant to different services.
Topics covered on this course include:
- Premium Rate Products
- What are Micropayments?
- Value Chains
- Introduction to PhonepayPlus
- Promotion of Premium Rate Services
- Market Responsibilities
Upcoming | 2014